TURN YOUR PASSION
FOR FITNESS INTO
A Scalable Business
Be part of the future of in-home personal training
with a modern, flexible franchise model built for today’s fitness professional.
Fill out the form below to receive our Owner’s Overview and explore available markets.
Build Your Own Fitness Business with HOMEFIT
HOMEFIT is not a traditional gym franchise. We’ve built a modern, mobile fitness business designed to meet clients where they are — in their homes, offices, and everyday lives.
With a lower barrier to entry and flexible territory options, HOMEFIT gives you the ability to start lean and grow into a larger market over time.
You’re not just buying a franchise. You’re stepping into a system designed for real lifestyle demand, real relationships, and long-term scalability.
WHY HOMEFIT?
Low Barrier to Entry
One of the most accessible investment models in the fitness franchise space.
Flexible Growth Model
Start lean and build your team at your own pace with no required scale upfront.
High-Growth Category
Tap into the growing demand for concierge, in-home fitness services in markets nationwide.
TERRITORIES
OPEN A FRANCHISE IN YOUR COMMUNITY
HOMEFIT gives you the opportunity to step into one of the fastest-growing segments of the fitness industry — without the overhead of a traditional gym.
Built around a mobile, concierge-style model, HOMEFIT allows you to operate lean, scale intentionally, and meet clients where they are. With a significantly lower cost of entry and flexible growth options, this is a modern approach to building a fitness business that fits today’s lifestyle.
The total estimated initial investment to open a HOMEFIT franchise ranges from $9,495 to $43,645, depending on your territory size, launch approach, and business setup.
HOMEFIT is intentionally designed as a mobile fitness concept with minimal equipment needs and no requirement for a large retail location.
Our Services
CHOOSE YOUR FRANCHISE MODEL
HOMEFIT offers four franchise formats based on territory size and growth goals:
Signature
25,000 to 75,000 population
Ideal for owner-operators or starting lean
Premier
75,000 to 150,000 population
Balanced growth opportunity
Executive
150,000 to 300,000 population
Larger-scale market presence
Elite
300,000 to 450,000 population
Built for long-term expansion
Simple,
Transparent Fees.
SIMPLE, TRANSPARENT FEES
HOMEFIT keeps the fee structure straightforward and aligned with your growth:
Royalty
5% (Signature)
4% (Premier, Executive, Elite)
System Fee
$149 to $449 per month depending on tier
Marketing Fund
2% of Gross Sales
ABOUT THE HOMEFIT FRANCHISE
Built to Support Your Growth
Our in-home and onsite personal training franchise is designed for long-term scalability, and we provide the systems, training, and support to help you grow with confidence.
From launch to expansion, you’ll have access to proven tools, resources, and guidance every step of the way.
The HOMEFIT Franchisee
If you have a passion for fitness or healthy living and enjoy helping people, then a fitness franchise with HOMEFIT may be the perfect opportunity for you.
A FRANCHISE OPPORTUNITY THAT COMES WITH SUPPORT
Comprehensive Franchise Training Program
Receive comprehensive training designed to prepare you to launch and operate your HOMEFIT business with confidence. Training may be delivered virtually, in person, or through a blended format.
Business Development Systems
Proven business principles that you can apply immediately inside your HOMEFIT franchise, from pre-built automated funnels, email marketing, text marketing and proposals.
Recruiting Assistance
Comprehensive systems to help you find, hire, onboard and train your network of trainers inside your HOMEFIT franchise.
Digital Marketing
We will assist in the development and ongoing success of your digital marketing footprint, including Facebook, Instagram, Google and content creation.
THE FRANCHISE PROCESS
1. The First Step
Complete the form on our website and we will reach out to provide you with more information.
2. Meet the HOMEFIT Team
Schedule an in-person or remote meeting to review your application and discuss details.
3. Fitness Expertise
Receive training from our leadership team to establish and operate your own HOMEFIT franchise.
4. Get Started
Invest in the exciting fitness space and elevate your life with HOMEFIT.
BE YOUR OWN BOSS WITH HOMEFIT'S LUCRATIVE IN-HOME FITNESS OPPORTUNITY
Are you passionate about helping others live their best, healthiest life? We are, and that is why we created HOMEFIT. We are now offering you the opportunity to join us in changing lives through fitness and to reap the rewards of your hard work and dedication.
With HOMEFIT, you will be placed in a thriving marketplace and proven industry with impressive potential for profit. We have a solid business model in place that is efficient, streamlined, and reliable, so you can focus on what matters most – your customers and their success. And with easy-to-use systems and software, you can offer each guest the highest quality one-on-one sessions, despite their busy schedule.
At HOMEFIT, we offer more than just a workout. We bring a personalized, multi-disciplinary approach to fitness, giving your customers a variety of options to meet their time and fitness needs. From virtual and in-person personal training to onsite yoga and group classes, we have it all. Our commitment to excellence sets us apart from the competition, and you can be proud to offer the same level of quality and care as a HOMEFIT franchisee.
So what are you waiting for? Join us in making a difference in people’s lives and benefiting from a trusted, growing brand. True freedom is just a few steps away!
Why HOMEFIT?
If you’re serious about launching a fitness business, you’re also serious about finding a partner that aligns with your goals, and HOMEFIT is that partner for fitness entrepreneurs everywhere. Here are a few reasons why our fitness franchise opportunities are your first step toward success:
Low Cost
Building a business from scratch is often a costly endeavor, but it can be even more challenging for those in the fitness industry to get their heads above water when starting out. Going solo and relying on marketing and word of mouth can leave you in the red for months or even years, while starting new gyms instead of at-home gym franchises can be a cash and time sink that's tough to recover from
HOMEFIT ensures that neither of these situations happen to our partners. Our business model makes startup costs staggeringly low and keeps operational costs down as well. It’s one of the most cost-effective ways to start sharing your expertise and passion for fitness with the world and making money while you do it.
Flexible Operating Model
HOMEFIT understands that starting fresh looks different for everyone. Fitness professionals often lead lives outside their love for exercise, so we keep things flexible to ensure that you can move forward at a comfortable pace.
We make building and scaling your team easy without imposing frustrating minimums on you. We’re here to facilitate mutual success with our fitness franchise opportunities, not bog you down with unreasonable metrics. Our model ensures continued care and support for our franchise owners. That flexibility has made us one of the best at-home gym franchises, and that status is not something we take for granted.
Untapped Market Potential
The fitness industry is forever changing, and now more than ever, people want their workouts to fit their lifestyles, not the other way around. Whether that means working out from the comfort of their homes or attending in-person training and group classes, there’s never a shortage of clients who could benefit from a professional yet flexible workout environment, but finding and securing them can be another story.
Without a roster of clients and potentials, you have little business to engage in. HOMEFIT lets you in on the ground floor of a market with over 200+ prospective territories. This concierge sector is a fitness industry exclusive, but we’re happy to give access to our franchise owners to help them grow and reach their maximum potential!
Brand Recognition
Going solo can seem like an admirable option, but it’s one that not everyone with a love of fitness has the chance to pursue. If they haven’t made a name for themselves, it can be incredibly challenging to make a splash in the exercise scene without taking advantage of fitness franchise opportunities.
Fortunately, with HOMEFIT, you’ll have one of the top names in the industry supporting you through every step of your journey. Establishing a brand by yourself can take years, so taking advantage of starting a business under the HOMEFIT umbrella can ensure that you see clients right away and experience steady growth over time.
A Profitable Prospect
The expenses of a traditional franchise opportunity often overshadow how profitable the fitness industry can be. Franchises, on average, see higher profits than non-franchise businesses. The built-in customer base and formula for success help secure profits for your franchise, so you can stress less about making a return on your investment.
Still, many larger businesses have exorbitant startup costs that can discourage you before you even start. The initial investment may be high, but ongoing fees and other expenses associated with the franchise might prevent you from enjoying those profits for years.
As HOMEFIT opportunities are known for having some of the lowest startup costs, that means less red and more green across the board, and it's those low costs that make us approachable and sustainable for any business owner.
Top-End Management Software
A significant barrier to entry for fitness entrepreneurs is finding the right studio software to manage their businesses. Shopping around for the latest and greatest solutions can be a hassle, and you could spend thousands on a piece of software that doesn’t suit your needs.
With HOMEFIT, we supply everything our personal training franchises need to keep their information organized. Our systems are easy to learn and master, so there’s no time wasted trying to decipher complex software. Providing this software is just another way we invest in the success of our personal training franchises.
A Franchise Opportunity That Comes With Support
Sometimes, starting a franchise with some companies can feel like starting a business completely alone, but HOMEFIT’s onboarding process ensures that we don’t leave anyone behind and always provide as much support to our partners as they need.
Comprehensive Franchise Training Program
Starting any business is exciting, but it can be challenging to know where to actually start. Our training program for new franchise owners helps you dive into our business model. You’ll train for two full days at the HOMEFIT headquarters and leave ready to make the most of your new HOMEFIT franchise. We’ll cover everything from day-to-day operations to big-picture thinking to help you master the present and brainstorm for the future.
Business Development Systems
HOMEFIT wants to encourage fitness enthusiasts to make the industry a better place with their love for working out, even if they need some help getting started with the business side of things. That’s why we provide proven business principles for you to use within your new franchise.
There’s no need to start from scratch; choose from email and text marketing campaigns, business proposals, pre-built automated funnels, and more, and we’ll hook you up with everything you need to start your franchise with confidence.
Recruiting Assistance
Talent acquisition is instrumental to any good business, even more so with fitness. Trainers are the client-facing teams that provide service, and you want them to be ready to give your clients a phenomenal experience and results. The HOMEFIT recruiting assistance program helps you find these talented individuals and hire, onboard, and train them to work within the HOMEFIT system.
Digital Marketing
Such a large chunk of marketing revolves around having a solid social media presence, which is an entirely separate job. Planning campaigns and keeping up with industry trends is always wise, but not all business owners have the time or money to establish their own successful marketing programs.
The HOMEFIT team is here to ensure that your social media presence always stays strong. We’ll help you develop a successful digital marketing footprint and facilitate everything from creating social media posts to content creation to keep your followers consistently engaged and interested in your franchise and your great work.
1. THE FIRST STEP
Complete the form on our website, and we will reach out to provide you with more information.
2. MEET THE HOMEFIT TEAM
Schedule an in-person or remote meeting to review your application and discuss details.
3. FITNESS EXPERTISE
Receive training from our leadership team to establish and operate your own HOMEFIT franchise.
4. GET STARTED
Invest in the exciting fitness space and elevate your life with HOMEFIT. Learn more at our website, https://www.thehomefit.com/franchise.
Change Your Life and The Lives of Others with HOMEFIT Fitness Franchise Opportunities
Helping the world get healthy is a noble goal that we wholeheartedly want to cultivate. HOMEFIT yearns to help those who care about the fitness industry expand their influence beyond their wildest dreams and make money doing it.
With our user-friendly and hands-on approach to onboarding with our at-home gym franchises, you can start your business with all the tools and resources you need to succeed. Contact our team today to hear more about our at-homegym and personal training franchises.
LET’S EXPLORE YOUR MARKET
If you’re a fitness professional or entrepreneur looking to build something meaningful, we’d love to connect.
Legal Disclaimer: This is not a franchise offering. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document. Follow-up or individualized responses to you that involve either effecting or attempting to affect the sale of a franchise will be made only if we are first in compliance with state registration requirements or are covered by an applicable state exclusion or exemption.
Please refer to the HOMEFIT Franchise Disclosure Document for full details regarding fees, obligations, and investment ranges.